Salesforce Developer/Administrator


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Salesforce is a leading cloud-based CRM (Customer Relationship Management) platform used by businesses to manage customer interactions and sales processes.


Salesforce Developer


1. What It Is

A Salesforce Developer builds, customizes, and integrates applications on the Salesforce platform. They write code (Apex, Visualforce, Lightning Web Components), configure Salesforce features, and work to tailor Salesforce to meet specific business requirements.


2. Where It Fits in the Ecosystem

Salesforce Developers sit within the Salesforce ecosystem, which is a massive marketplace for business applications. They work on custom development, integration, and automation within the Salesforce platform, bridging the gap between business needs and Salesforce capabilities. They often work alongside Salesforce Administrators, Business Analysts, and Project Managers.


3. What to Learn Before This

  • Basic Computer & Internet Knowledge
  • Basic Programming Concepts (variables, loops, conditional statements)
  • Object-Oriented Programming (OOP)
  • HTML, CSS, JavaScript (Frontend basics)
  • Understanding of Relational Databases (SQL)

4. What to Learn After This

  • Apex (Salesforce's proprietary language)
  • Visualforce (Salesforce's markup language - largely being replaced)
  • Lightning Web Components (LWC) (Modern component-based framework)
  • SOQL & SOSL (Salesforce's query languages)
  • Salesforce Data Model
  • Salesforce APIs (REST, SOAP)
  • Salesforce Lightning Design System (SLDS)
  • Salesforce Development Lifecycle (Sandboxes, Deployment)
  • Testing and Debugging in Salesforce

5. Similar Roles

  • Salesforce Administrator
  • Salesforce Consultant
  • Salesforce Architect
  • Software Developer (with Salesforce experience)

Highlight: Salesforce Administrators configure existing features and handle user management, while Salesforce Developers write code to extend the platform's functionality. Salesforce Architects design the overall Salesforce solution and strategy, providing guidance to both Admins and Developers.


6. Companies Hiring This Role

  • Salesforce (and their subsidiaries)
  • Consulting firms (Accenture, Deloitte, Capgemini)
  • Companies using Salesforce (across all industries)
  • ISVs (Independent Software Vendors) in the Salesforce ecosystem

7. Salary (as of 2025)

  • India

    • Freshers: ₹3-7 LPA
    • Mid-level (3-5 yrs): ₹8-18 LPA
    • Senior: ₹18-35+ LPA
  • US

    • Entry-level: $70K-$100K/year
    • Mid-level: $100K-$140K/year
    • Senior: $140K-$200K+/year

8. Resources to Learn

Free

  • Trailhead (Salesforce's free learning platform): trailhead.salesforce.com
  • Salesforce Developer Documentation
  • Salesforce Developer Forums

Paid

Books

  • "Advanced Apex Programming" by Dan Appleman
  • "Learning Salesforce Development" by Chandra Vennapusa

9. Certifications

  • Salesforce Certified Platform Developer I
  • Salesforce Certified Platform Developer II
  • Salesforce Certified JavaScript Developer I

10. Job Outlook & Future

  • High Demand in 2025 and beyond
  • Salesforce is a dominant CRM platform, and demand for skilled developers remains strong.
  • Opportunities in cloud computing, business process automation, and customer relationship management.
  • Continual learning required as Salesforce platform evolves.

11. Roadmap to Excel (Simple English)

Beginner

  1. Learn basic programming concepts (variables, loops, etc.)
  2. Complete Salesforce Admin Trailhead modules.
  3. Learn Apex basics (classes, triggers, SOQL)
  4. Build simple Visualforce pages and Lightning Web Components.
  5. Get hands-on experience with Salesforce data model.

Intermediate

  1. Learn advanced Apex concepts (governor limits, bulkification)
  2. Develop more complex Lightning Web Components.
  3. Work with Salesforce APIs.
  4. Learn Salesforce Deployment process (using sandboxes).
  5. Start preparing for the Salesforce Certified Platform Developer I exam.

Advanced

  1. Become proficient with complex integrations.
  2. Understand security best practices in Salesforce.
  3. Learn about architectural patterns in Salesforce.
  4. Contribute to complex Salesforce projects.
  5. Pursue the Salesforce Certified Platform Developer II exam.